Daryl BudimanDaryl Budiman

50 Black Friday offer ads

We analyzed 34,209 sale and offer ads to see which deals make people buy and which get scrolled past. Brands have been running and testing their Black Friday ads for weeks already. Have you?

Use Dovey to remix all these ads with your product, in your brand colours and voice.

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  • 50 Black Friday offer ads: A few months for a struck price
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Preview

50 Black Friday offer ads 2 · template
  • A few months for a struck priceA few months for a struck price
  • We're so sorry (a discount letter)We're so sorry (a discount letter)
  • We're so sorry (restock discount)We're so sorry (restock discount)
  • Holiday math: a gift setHoliday math: a gift set
  • Our biggest sale, doodlesOur biggest sale, doodles
  • Black Friday: free items, checked offBlack Friday: free items, checked off
  • Black Friday in the wordmark's place, rating under the pairBlack Friday in the wordmark's place, rating under the pair
  • Black Friday bundle price on a black podiumBlack Friday bundle price on a black podium

About this template

We analyzed 34,563 winning sale and offer ads on Facebook and Instagram and rebuilt the formats brands keep coming back to as 50 templates you can remake for your own brand. Each one is a clean, designed ad: your real product photo cut out, your fonts and colors, and words taken only from your own website.

Black Friday is Friday 27 November. The brands you compete with are already running their sale ads, and every week you wait, Meta is learning from their ads instead of yours.

This kit is 50 different ways to show a deal. Some put the old price and the new price side by side. Some add up a bundle so the saving is obvious. Some are a short note that says sorry and gives a discount. They all say one simple thing: this is cheaper right now, so get it now.

Press the button at the top of this page and your own AI, like Claude or ChatGPT, opens with this kit typed in. It connects Dovey, reads your brand from your website and makes all 50 ads with a photo of your product. Looking at them and editing them is free.

How it works

  1. 01
    Add Dovey to ClaudeSettings → Connectors → Add custom connector, then paste this MCP server.
    https://api.makedovey.com/mcp
  2. 02
    Sign in to DoveyName it Dovey and press Add. Claude opens Dovey's sign-in: use your work email or Google. A free account works.
  3. 03
    Upload your photo and paste this promptIn a new chat, press + and switch Dovey on. Attach your product photo, paste this prompt and send.
    Use the Dovey template "50 Black Friday offer ads" (makedovey.com/ad-templates/black-friday-offer-ads) with the product photo I attached. Make the ads in my brand and show them here.
  4. 04
    Claude makes your adsClaude copies this template onto your brand and makes the 50 ads. If it asks for the photo, open the upload link it gives you and drop the photo there. The ads show in the chat and on your Dovey canvas.

Questions

What is Dovey?

Dovey makes ads for your brand from a photo of your product. It reads your website for your colors, fonts, logo and words, then makes the ads on a canvas you can edit. You can use it in Dovey or from Claude, ChatGPT and other AI assistants.

What is a Black Friday offer ad?

It is an ad that shows your sale so clearly that people get it in a second: the old price crossed out next to the new one, a bundle that adds up, or a short note that ends in a discount. This kit has 50 different ways to show one deal.

When should I start running Black Friday ads?

Black Friday is Friday 27 November 2026. Give Meta time to learn which of your ads people respond to before the sale weekend, so have them ready before the week itself.

How much does it cost?

Looking at and editing the ads is free. Making them in your brand uses your plan's usage. Free has limited usage, Pro is $29 a month with 12x usage, and Max is $99 a month with 60x.

Percent off, price off or a bundle: which should I test?

Test more than one. The kit has each kind, and Meta finds the one your customers respond to when it has different ideas to compare.

What if I'm not running a discount?

The ads still work. Dovey never invents an offer, so where a template shows a deal it uses a real benefit from your website instead, and nothing is crossed out.

Can I edit the ads by hand?

Yes. All 50 ads open on your canvas as layers, so you can change the words, colors, pictures and layout yourself. Editing is free.

Can I publish these to Meta?

Yes. Select the group of ads on your canvas, press Export at the top and upload the ads in Meta Ads Manager.

50 Black Friday offer ads

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